Summer tends to be a slower time for fundraisers. Many donors and staff are away on vacation. However, fall fundraising will be here before you know it. That’s why it’s a good idea to take advantage of quiet time in the office to prepare for the mad dash to year end. 6 Things You Can Do to Prep for Fall Fundraising With that in mind, … [Read more...]
For the Future of Our Children, We Must Learn to Listen
This weekend I spent more time scrolling social media than I care to admit. On an intellectual level, I understand that the algorithms feed me content based on my preferences. Yet, I had a real “ah-ha” moment in my long-weekend scrolling haze. My Social Media Driven “Ah-Ha” Moment What I discovered when I began to pay attention was a … [Read more...]
Why You Should Never Raise Major Gifts Alone
Fundraising is a team sport. You may have heard that expression before. And when it comes to major gift fundraising, that’s absolutely true. The more people on your team, the better you are likely to do. Conversely, if you are expected to raise money on your own, it will be harder to do by yourself than if you have the support and … [Read more...]
Beyond the Basics: 5 Creative Ways to Thank Donors and STAND OUT
Gratitude is a basic expression of human kindness. From a young age, we teach our kids to be polite -- to say thank you and you're welcome. But how do we keep gratitude from becoming rote and automatic, rather than creative, genuine, and authentic? Are you truly grateful for your donors? Of course you are, but you have to show them in … [Read more...]
3 Surefire Ways to Alienate Your Donors on Valentine’s Day
This week, you’re going to be bombarded with ways to show #DonorLove. Much of the advice you get will be standard and sound. Some will be cheesy and tacky. Hopefully some ideas will be original and inspirational. It’s up to you to determine which is which. I suggest doing things that will make you stand out (in a good way) with your donors. … [Read more...]
Top 10 Reasons You WON’T Raise Major Gifts in 2022
After teaching fundraising for more than a decade, I have a pretty good idea of who will raise major gifts and who won’t. There are familiar patterns I've learned to recognize -- markers of success, and markers of failure. Some of these patterns are obvious; others, not so much. I've done a number of posts over the years on what it … [Read more...]
#ThanksForGiving: Expressing Gratitude to Donors and Volunteers at the Holidays
Thanksgiving is nearly upon us, which serves as a reminder to be especially thankful at this time of year. But sometimes it’s hard to be thankful when it seems like there’s not much to be grateful for. Maybe you didn’t raise as much as you hoped. Perhaps you have a sick family member, or you’re sick yourself. Maybe you’ve suffered a loss … [Read more...]
3 Campaign-Style Ways to Engage Donors BEFORE You Ask for a Major Gift
A common refrain in fundraising is how important it is to engage donors before asking for a gift. And yet, engaging donors is easier said than done. Engaging Major Gift Donors, Campaign-Style Experienced fundraisers know they are supposed to ask donors for advice. In other words, ask them for something other than money. Asking for advice … [Read more...]
How to Determine the Right Ask Amount for Each and Every Donor
Although you should be asking for major gifts all year long, Q4 is a prime time for raising major gifts. So, there’s no better time to think about how to determine an ask amount than right now. While there’s no exact scientific formula to determine an ask amount, below are some guidelines to help you start thinking about your ask amount in … [Read more...]
AFP ICON: Fundraising Trends, Data, Interactive Meetings, and More!
This week is the Association of Fundraising Professionals' International Conference (aka AFP-ICON). I’ve attended this conference every year for over a decade, in addition to speaking nearly every year. While many of us (loyal attendees) had hoped this year’s conference would be in-person, it is fully virtual for a second year due to the … [Read more...]
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