An upcoming speaking engagement has gotten me thinking about the future of fundraising. I’m guessing you’re thinking about it too. If you're paying attention to statistics on giving trends, you’re probably discouraged. The number of donors, dollars, and donor retention rates have trended down every year for nearly a decade. Reasons to … [Read more...]
2 Great Ways to Qualify Major Gift Prospects and Narrow Your List
If you're planning to raise major gifts this year or are considering a capital campaign, it's critical to focus on the right donors. You'll be far more strategic (and successful) when you qualify your donors. Qualifying Major Gift Donors is Important! If you’re not sure who your biggest and likeliest prospective donors are, you're likely … [Read more...]
Finding Your Courage for Fundraising: Raise a $1 Million Gift
If I could wave a magic wand and change one thing about most fundraisers, it would be to give them courage. Courage can be transformational. It takes courage to take bigger risks in fundraising. And many of those bigger risks are well worth taking. Do You Have the Courage to Raise a $1 Million Gift? It's the start of a new year. With … [Read more...]
7 Ways You can Use AI to Boost Your Fundraising Right Now
I recently attended a local fundraising conference and sat in on a session on AI (artificial intelligence). One of the participants raised her hand and said she didn’t understand how AI could help her. She bravely admitted she had never tried ChatGPT. The speakers smartly asked the audience to help give the woman examples of how and when … [Read more...]
#GivingTuesday is Over: 4 Critical Things to Do Next
Hopefully you are breathing a big sigh of relief now that #GivingTuesday is over. So... did you make your #GivingTuesday goal? Please let me know in the comments (at the end of this post). I’d love to know how your nonprofit did compared with your expectations, as well as the effort you put in. If you met or exceed your goal, … [Read more...]
7 Ways to Sabotage Your Major Gifts Program in an Instant
As a fundraiser, securing major gifts is a key aspect of your role. Major gifts can provide significant funding for your organization and can help to establish long-lasting relationships with your donors. However, it's important to remember that the process of securing a major gift is somewhat delicate. 7 Ways Fundraisers Can Sabotage … [Read more...]
Fundraising Boot Camp: The Most Effective Way to Raise Money, Fast
What does the image of boot camp evoke for you? Exercise, sweating, military training, intensity? Probably all the above. According to a quick Google search: A boot camp workout is basically a type of high-intensity interval training (HIIT) -- bursts of intense activity alternated with intervals of lighter activity. For … [Read more...]
8 Savvy Ways to Raise More Money in ANY Economy
Fall fundraising season is heating up. It’s normally the time nonprofits raise more than the rest of the year combined. But as the markets falter and uncertainty creeps in, you and your donors may be facing increasing anxiety about the economy. Relax -- you've got this. 8 Ways to Raise Money in ANY Enconomy If you're worried about the … [Read more...]
DON’T Do These 12 Things When Asking for a Major Gift
There are many things you “should” do when asking for major gifts. But because there are so many DO's, it might be easier to remember what NOT to do -- i.e., the DON'Ts. Many of the things on this list are things you're likely to already know. But you might forget to implement them in the hustle and bustle of your everyday work. Hopefully, … [Read more...]
Year-End Giving is a Sham: A Better Way to Raise Money
Okay, maybe calling year-end giving a sham is a bit extreme. But there *IS* a better way... Most nonprofit leaders rely heavily on year-end fundraising because the holiday appeal letter and/or email brings in 30%, 40%, or 50% or more of the annual fundraising revenue. That’s a whole lot of eggs in one basket, metaphorically speaking. It … [Read more...]
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